PARKER CLAY

services: klaviyo email design

Parker Clay creates premium, ethically sourced leather goods designed to empower artisan communities in Ethiopia. I designed a suite of core automated email flows built to reflect this dual identity—balancing high-end fashion editorial with deep, mission-driven storytelling in the inbox. 🇪🇹

Pink neon starburst outline on black background.
An outdoor fashion advertisement for Parker Clay featuring women wearing and showcasing bags and accessories including a tote, clutch, and backpack. The campaign emphasizes eco-friendly, durable leather products with a collection of stylish, functional bags.
Vertical advertisement for Parker Clay handbags offering 15% off with code DYNAMIC, showcasing a woman outdoors with a tan bag, and images of other handbags below.
Advertisement for Parker Clay handbags featuring images of women with handbags outdoors, with yellow flowers and cacti decor, emphasizing craftsmanship and style.
A woman with short hair wearing a green jacket and jeans, holding a black bag, standing outdoors with green foliage in the background. The image promotes a shopping and advocacy website featuring bags, with sections about handcrafted qualities, earning points, and supporting mothers through purchases.
An advertisement promoting a bag rewards program featuring a woman holding a tan leather tote bag. The ad mentions saving 10% on purchases and highlights supporting women in Ethiopia.
Promotional email for Parker Clay offering 15% off with code DYNAMIC, featuring accessories like handbags and backpacks, and two women smiling outdoors.
Promotional webpage for community in every stitch event, featuring women with handbags, text about investing in a bag, and various handbags and accessories including backpacks, crossbody bags, and clutches.
A promotional webpage for Parker Clay showcasing their curated gift collection. Features images of women with bags in outdoor settings, highlights earning points on purchases, and offers gift options for birthday, wedding, and other occasions.
Promotional webpage for community-involved fashion and accessories, featuring women with bags and clutches, and product offers like backpacks and handbags.
Digital promotional email for Parker Clay featuring discounts on fashion accessories, highlighting sustainable leather products and offering free US shipping.
A promotional webpage for Parker Clay featuring handbags. The page showcases various styles of women’s bags, including the Abaea Envelope, Bale Sling, Olea Organizer, Merkato Tote, Taytu Weekender, and Miramar Mini. The design emphasizes style, impact, and support for women in Ethiopia, with messages about craftsmanship, sustainable leather, and free US shipping.
An advertisement for Parker Clay featuring a promotion for 15% off a handbag, with images of handbags and a call-to-action button.
A mobile shopping webpage featuring a promotion for 15% off at Parker Clay, a woman with a bicycle, and various bags including the Merkato Shopper, Otca Organizer Pouch, and others, with images of models holding and showcasing different handbags and accessories.
An advertisement for Parker Clay featuring women with backpacks and handbags, promotional discounts, and product images including bags and pouches.
A promotional vertical advertisement for a bag sale featuring various types of bags: tote bags, handbags, backpacks, and travel bags. It highlights a 10% discount, with sections showing different bag styles, shopping options, and a call to action to shop best sellers, new arrivals, and travel bags. The design includes motivational text and colorful images of handbags and people carrying bags in outdoor and indoor settings.
A promotional email for Parker Clay featuring handbags. The top section shows a pink tote bag. Text highlights the brand's nearly personalized service, with a call to action button to go back to checkout. The middle section displays a brown handbag with details, emphasizing craftsmanship, impact, shipping, and return policy. The bottom section shows a woman working in a factory, contrasting with images of women carrying handbags outdoors, and includes a call to action to finish checkout.
Advertisement promoting Parker Clay handbags featuring a woman with a leather bag in a natural outdoor setting, with product images, customer reviews, and call-to-action buttons.

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